Google AI Overviews Now Pull 62% of Citations From Outside the Top 10. What That Changes About GEO.

In July 2025, 76% of pages cited in Google AI Overviews also ranked in the top 10 for the same query. By February 2026, that number had dropped to 38%. An Ahrefs study examining 863,000 keywords and 4 million AI Overview URLs documented the full trajectory — and the implication for teams that have…