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ai search14 min read

How ChatGPT fans out one question into five searches

Prefer logged the web searches ChatGPT ran for 47 buyer questions: 224 in all, 54% of them site-scoped checks of a brand's own pages. Write for the fan-out.

By Javed KhatriPrefer Blog
How ChatGPT fans out one question into five searches

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Originally published by Prefer Blog on Sep 6, 2026.

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