Know a great AI tool or AI news source? Submit it to AiByts
Seventh Sense8 min read

Who Actually Owns Email Marketing?

I've asked a version of this question in maybe two hundred discovery calls over the years: who owns email marketing at your company? The answers I get back are some of the most revealing diagnostics in B2B marketing. About one in five people answer cleanly.

By Mike DonnellySeventh Sense Blog
Who Actually Owns Email Marketing?

Read the full story

Originally published by Seventh Sense Blog on Jul 22, 2026.

Read on Seventh Sense Blog(opens in a new tab)

Comments

Sign in to join the discussion.

No comments yet — be the first to share your thoughts.