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14 stories

Stories

  • Drift Alternatives (2026): Where to Go Now That Drift Is Being Sunset

    Clari + Salesloft confirmed in March 2026 that Drift is being wound down, with 1mind named the exclusive successor. Six alternatives for the different jobs Drift did — sales chat, support chat, and everything in between — checked against public sources in July 2026.

    Owlish Blog12 min read
  • How to Build a Google Chat Support Bot

    A practical guide to building a Google Chat support bot: understand the Workspace-only setup, decide private vs. public app status, train it on trusted sources, and design handoff for IT, HR, and internal support teams.

    Owlish Blog11 min read
  • First Contact Resolution (FCR) With AI: How to Raise It Without Faking It

    First contact resolution predicts both support cost and loyalty — every 1% of FCR tracks to about 1% of CSAT and 1% of operating cost. Here is what FCR is, what a good rate looks like in 2026, how AI agents raise it, and how a careless AI deployment quietly wrecks it by counting deflections as…

    Owlish Blog10 min read
  • How to Keep Your AI Support Knowledge Base Up to Date

    A knowledge base that was accurate at launch decays every week after — and an AI agent turns that stale content into confident, cited wrong answers. Here is a practical maintenance system: refresh cadence by volatility, source ownership, drift detection, and re-indexing that actually keeps answers…

    Owlish Blog9 min read
  • AI Customer Support on Instagram and Messenger DMs (2026 Guide)

    Most Instagram and Messenger DM 'automation' is marketing keyword bots, not support. Here is how to run real customer support in Meta DMs: the 24-hour window, the 7-day human-agent rule, grounded answers with citations, and handoff that respects both.

    Owlish Blog11 min read
  • Who's Liable When Your AI Support Agent Gives a Wrong Answer?

    Two court rulings — Air Canada in 2024 and a German appeals court in May 2026 — have settled the question: a business owns what its support chatbot says, even when the AI makes it up. Here's what that means operationally, and the controls that keep a wrong answer from becoming a binding promise.

    Owlish Blog12 min read
  • How to Test an AI Support Agent Before You Let It Talk to Customers

    A practical pre-launch QA playbook for AI customer support agents: how to build a scenario bank from real tickets, test grounding and the 'I don't know' path, run adversarial checks, and turn evaluation into a regression suite instead of a one-time demo.

    Owlish Blog12 min read

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